
Aptel Research featured in article on Patient Social Media
Posted by Michele | Uncategorized | No CommentsAptel Research CEO, Michele Derai, was featured in a recent article, Social Media: Connect, Inform, Empower on EyeForPharma. The article focuses on the pros and cons of the increasing use of social media among patients. “As patients are getting more information online, pharma companies need to realize that now there are more sources of information about their product than just the leaflets [pharma] themselves provide,” explained Michele Derai, CEO, Aptel Research.